I just finished reading Howard Schultz’s book ‘Onward’ in which he tells the story of how he returned to the CEO position at Starbucks around a decade after stepping down to save it from its downward spiral.
It’s an exhilarating read… and a story of how – once again – a great leader returns to save the company he created, and does it with courage and brevity and a commitment to a higher cause than just saving a failing company. Much like the story of Steve Job’s return to Apple, it’s a story of how passion for the purpose the company once served dies after a great leader departs, and how that’s restored through a series of controversial very non-text-book type moves. That’s what makes it a great read!
I won’t spoil the read for you by giving it all away…I’ll just share some of those moves that really stood out for me as signs of courage and great leadership. At least how I read them.continue reading »